Facebook under the gun about its new Instant Personalization

Facebook’s launch last week of Instant Personalization has caused another backlash from users and most certainly from Canada’s privacy commission along with U.S. Senators.  The complaint is that Facebook is forcing people to opt out rather than opt in to share their profile information with partner websites, currently Microsoft Docs.com, Pandora, and Yelp. Here’s a simple [...]

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Big changes from Facebook

There was a bunch of confusion among Facebookers last week when they started the week looking for their Fan pages which seemed to be lost.  Facebook replaced “Become a Fan” with “Like” and sort of forgot to tell everyone.  It seems changes are weekly and it’s starting to bug users. But the reason for the change became clear at the company’s F8 conference [...]

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Happy 4square day and Twitter Power

Some big news out of Twitter this week with it’s announcement of Promoted Tweets.  Companies can buy a place at the top of searches, quite like Google’s AdWords.  The tweets will be clearly labeled as promoted and Twitter says it will measure how the valuable the tweets are to users and will remove the ones that aren’t popular. [...]

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Does social media generates new business? You bet it does.

Many businesses wonder if they will really generate new business using social media.  Twitter garners the most scepticism.  Most businesses we talk to have heard of blogs but don’t know how they differ from a traditional website and, therefore, why they should spend the money to convert.  And there’s always the question of how to improve rankings on [...]

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